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	<title>The PRagmatist</title>
	<link>http://www.woolfmedia.com/wordpress</link>
	<description>Practical Thinking About PR and Communications from Woolf Media &#38; Marketing</description>
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	<item>
		<title>Increasing SEO with Free Press Release Sites (Yes, I Said Free!)</title>
		<description><![CDATA[There are a growing number of online locations where you can post news releases at no cost, and they actually do have a huge positive impact on search rankings. 
]]></description>
		<link>http://www.woolfmedia.com/wordpress/2010/07/increasing-seo-with-free-press-release-sites-yes-i-said-free/</link>
			</item>
	<item>
		<title>Total Tweetdown: Octavia Nasr Loses Her CNN Job Over a Twitter Post</title>
		<description><![CDATA[How far do your policies and procedures extend to “appropriate” social media use, and how much should employees be given latitude to express themselves?]]></description>
		<link>http://www.woolfmedia.com/wordpress/2010/07/total-tweetdown-octavia-nasr-loses-her-cnn-job-over-a-twitter-post/</link>
			</item>
	<item>
		<title>Is Twitter Really Right for Your Marketing Strategy?</title>
		<description><![CDATA[while there is a high recognition level for Twitter, recognition does not necessarily turn into action]]></description>
		<link>http://www.woolfmedia.com/wordpress/2010/07/is-twitter-really-right-for-your-marketing-strategy/</link>
			</item>
	<item>
		<title>The Death and Rebirth of the Press Release</title>
		<description><![CDATA[press releases are no longer written for journalists, and they haven’t been for some time.]]></description>
		<link>http://www.woolfmedia.com/wordpress/2010/06/the-death-and-rebirth-of-the-press-release/</link>
			</item>
	<item>
		<title>You Can Pay for Process, or You Can Pay for Results</title>
		<description><![CDATA[It’s up to you to determine the cost for your services, in advance, and then live with the consequences. The client should be expected to pay for the end result, not your process to achieve that result.]]></description>
		<link>http://www.woolfmedia.com/wordpress/2010/06/you-can-pay-for-process-or-you-can-pay-for-results/</link>
			</item>
	<item>
		<title>Don’t Forget to Back Up Your Life</title>
		<description><![CDATA[But what about your social media persona? Do you back up your online brand?]]></description>
		<link>http://www.woolfmedia.com/wordpress/2010/06/don%e2%80%99t-forget-to-back-up-your-life/</link>
			</item>
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		<title>Harnessing the Disruptive Power of the Tribe</title>
		<description><![CDATA[So the power of social media is in the potential to build a tribe. The question is if you are up to the challenge to become a tribal leader. ]]></description>
		<link>http://www.woolfmedia.com/wordpress/2010/06/harnessing-the-disruptive-power-of-the-tribe/</link>
			</item>
	<item>
		<title>The Tribal Connection of Social Media</title>
		<description><![CDATA[People tend to gravitate to locations where they can hang out with their peers; with people like themselves who share a connection. That's where your customers are.]]></description>
		<link>http://www.woolfmedia.com/wordpress/2010/05/the-tribal-connection-of-social-media/</link>
			</item>
	<item>
		<title>Knowing the Difference Between Open Communications and Too Much Information</title>
		<description><![CDATA[When you live your life online, people tend to forget the rules of discretion or even common sense. ]]></description>
		<link>http://www.woolfmedia.com/wordpress/2010/05/knowing-the-difference-between-open-communications-and-too-much-information/</link>
			</item>
	<item>
		<title>Web Marketing is About Creating Links to Your Passions</title>
		<description><![CDATA[I am inspired by Catherine Mohr. Of course, you probably have not heard of Catherine Mohr. She is a self-professed “geek” who designs surgical robots by day and worries about the environment and building a green house in her spare time. I first encountered Catherine Mohr through a TED presentation, where she talked about her [...]]]></description>
		<link>http://www.woolfmedia.com/wordpress/2010/05/web-marketing-is-about-creating-links-to-your-passions/</link>
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