Comments on: Incorporating Social Media into Your Marketing Game Plan http://www.woolfmedia.com/wordpress/2010/03/incorporating-social-media-into-your-marketing-game-plan/ Practical Thinking About PR and Communications from Woolf Media & Marketing Fri, 06 Jan 2012 07:06:02 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Marc Hausman http://www.woolfmedia.com/wordpress/2010/03/incorporating-social-media-into-your-marketing-game-plan/comment-page-1/#comment-227 Marc Hausman Thu, 18 Mar 2010 13:27:26 +0000 http://www.woolfmedia.com/wordpress/?p=668#comment-227 Amen! Tom, I can't tell you how many times I visit with a prospective client who feels confident they are well engaged in social media. Yet, their approach is merely what I like to refer to as a "bag of tactics." It is marketing 101 -- strategy drives execution. Amen! Tom, I can’t tell you how many times I visit with a prospective client who feels confident they are well engaged in social media. Yet, their approach is merely what I like to refer to as a “bag of tactics.”

It is marketing 101 — strategy drives execution.

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